Sharing Dreams/Compartiendo Sueños 2007:
Design in Culture/Diseño en Cultura

Kelly Núñez Venero

The issue of design in culture can have multiple meanings, but I decided to approach the subject through evolution, change, development and technology. I believe they are universal and that we all manage them somehow, and that they are vital in relation to culture and design.

For that purpose I appropriated an element that together with the use of several resources such as form, color and dimensions would permit me to refer to the above mentioned, and that beside it would be in an obvious manner. The chosen element was the arrow in its primitive variant (to suggest the beginning), and as a final result the cursor, which refers us to the mouse (insinuating advance, development, perfection, cognition).

I should point out that the other four remaining arrows in the poster are only the result of the transition between one and the other, which was done with the intention of emphasizing the idea of progress, innovation, creation, knowledge and wisdom in the history of humanity.

Bio

Graduada del Instituto Superior de Diseño Industrial en la especialidad de Diseño Informacional. En el año 2005 comienzo a trabajar como diseñadora gráfica en el Centro de Investigación y Desarrollo para Simuladores Profesionales, SIMPRO, realizando trabajos de diseño editorial, identidad visual y multimedia.

De forma independiente he desarrollado otros proyectos que han abordado los mismos temas ya mencionados anteriormente y algunos otros como: publicidad, señalética, páginas web, stand y carteles, en este género en el año 2006 me fue otorgado el primer premio en el concurso Pablo y la Guerra Civil Española, estos proyectos han estado dirigidos a diferentes sectores entre los que podemos encontrar: salud, cultura, arquitectura, ferias, eventos, comercio y turismo.